It is with the greatest pleasure that I write a letter in support of the O-1 visa petition on behalf of Ms. Trine Keller-Andreasen.  I am presently the Key Account Manager for Elle magazine (Denmark).  Elle, the world’s largest fashion magazine with 44 editions around the world, inspires women to explore and celebrate their own style in all aspects of their lives. My position necessitates that I keep abreast of the top talent in the marketing and branding field.  Particularly, I am always on the lookout for those professionals who can contribute something special to a collaborative marketing project or product launch.  Trine stands out in my mind as one of the most talented and knowledgeable marketing and branding directors I have ever met.  She maintains an acute sense of tomorrow’s styles and truly understands that if a brand wants to succeed, they need to not just identify trends, but also create them.

The role of a marketing director in any promotional campaign or initiative cannot be understated.  Trine’s clients wish to be associated with a unique, cutting-edge style.  She orchestrates the complex production that is a brand’s public image, ensuring that her client’s campaigns and products are represented in a light that complements their company’s identity and reaches their target client base.  I have come to know Trine through our multiple collaborations together on media deals and public relations efforts she has orchestrated between Elle and her clients Coca Cola Light and Somersby. On each of these projects, Trine contributed creative marketing techniques that were crucial to the success of these companies.  By marshalling considerable internal and external resources and using her original aesthetic vision, persuasiveness, and planning skills, Trine simply has a knack for generating significant business-enhancing results.

Trine has a career that rises well above the norm, as she possesses a keen, intuitive understanding of the intricate components that come into play when forging a unique brand identity in a highly competitive arena.  Known for her highly creative, visionary marketing techniques, Trine is extraordinarily skilled at what she does, and it therefore comes as no surprise that she has a track record full of successes.  For these reasons, top corporate clients like Carlsberg, Tuborg, ECCO, Glaceau Vitaminwater, Campari, Stimorol, Havana Club, Telia, Volkswagen and Nescafe all turn to Trine for their high-profile marketing and branding campaigns.

I wholeheartedly support Ms. Trine Keller-Andreasen’s application to work her magic as a marketing and branding director in the United States.  I can confirm that my peers also hold Trine in the highest regard for her professionalism, knowledge, artistic vision, and charisma.  She is a great asset to any company, one of just a small handful who genuinely possesses such wide-ranging talents.  I am positive that she will continue to make impressive original contributions to the marketing and branding industry if her petition is approved.

Kind regards,

Kasper Smith
Sr. Key Account Manager