PostNord – Failed Santa

Christmas campaign for PostNord, the biggest mail delivery service in the Nordics.

Confidence in and likability of PostNord was at an all time low in 2018, yet they had never had a more perfect delivery rate. Almost 97%.

For the upcoming Black Friday and Christmas, PostNord had increased their storage and parcel facility service immensely, so to try to get people to just start to listen to PostNord, we made an ode to the actual heroes at PostNord; the mail delivery crew.

Agency: Forsman & Bodenfors
Role: Brand and Creative Strategy

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